Insights

[Webinar] Beyond Tactics: How to Build a Digital Front Door Strategy for Your Enterprise

AVIA

The healthcare industry underwent significant transformations during COVID-19, with one of the most notable being the rapid adoption of digital technology to support health systems and professionals.

The Digital Front Door (DFD) emerged as a key tool during the pandemic, enabling health systems and the communities they serve to easily access information and interact safely with providers through chatbots, patient portals, SMS, virtual visits, and more.

Hear from the experts as they share their experiences working with major health systems, and discover how they’ve developed effective, enterprise-wide Digital Front Door strategies driven by comprehensive consumer insights and market intelligence.

Panelist:

  • Margo Schneider, Assistant Vice President, Digital Strategy & Operations, UW Medicine
  • Zain Ismail, Senior Director, Digital Health & Transformation, Strategic Advisory Services, AVIA
  • Otto Angulo, Senior Director, Digital Consumer Engagement, AtlantiCare
  • Mike Julian, Principal Consultant, Population Intelligence & Activation Populi, a Definitive Healthcare Company